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You are here:Guest Speakers»An interview with Laetitia Kimblad, director of floor locking at Välinge Innovation
Wednesday, 20 December 2023 11:14

An interview with Laetitia Kimblad, director of floor locking at Välinge Innovation

Special LVT, PVC, vinyl and laminate: click systems examined, a survey

Floor Forum International N°166, December 2023 

‘Easy-to-install click systems are becoming the norm.
’Laetitia Kimblad, director of floor locking at Välinge Innovation, is absolutely convinced. The 5G® Fold Down system is one of the most reliable forms of technology on the click system market. The Swedish firm was formed in 1993 by Darko Pervan and has grown into a global technological reference player in the flooring sector. The firm is known mainly for the 5G technology with 5G® Dry™, 5G® Climb™, 5G® Cross, 5G-i®, and 5G® Herringbone as typical of the range. Floor Forum International spoke to Laetitia about operations at Välinge Innovation and about how easy installation is increasingly becoming the holy grail in the sector.

5G® Fold Down system as a display board
Anyone who says Välinge Innovation says 5G® Fold Down in the same breath. This click system can be used on several materials, designs, sizes, and plank thicknesses. At their research and development centre in Viken, Sweden, they constantly do tests to try the 5G® Fold Down click system out with various types of floors and to adapt it to them. The starting point? A perfect fit, regardless of the material and design.

Laetitia Kimblad explains: ‘A perfect fit means there are no gaps between the planks, no unevenness or differences in height, and the floor can cope with movements caused by damp, differences in temperature, and intensive daily use.’ The 5G® Fold Down system helps greatly with those ambitions. This innovation by Välinge Innovation is the firm’s showpiece and proof of their sound product knowledge and expertise in the field of technological development.’
‘Apart from the 5G range, we’ll also be presenting various brand new forms of technology to the outside world for the first time during Domotex 2024 in Hanover,’ says Laetitia, looking ahead to future additions to the Välinge Innovation range. During Domotex, Välinge Innovation will be located in hall 20, stand number A08.

Technology company and advisory partner
It’s not always easy for producers or flooring professionals to maintain a good overview in the field of click systems. Lots of players churn out new click systems, new forms of technology, and new licences.
Where does Välinge Innovation aim to make a difference? The Swedish firm plays a strongly advisory role and simplifies all the steps for clients, ranging from the product design to the development and the implementation of a new range of floors. Laetitia says: ‘Välinge Innovation aims to be a long-term partner which clearly gives licence holders and end users added value, and that added value goes beyond the mere development of technology. We create partnerships with our clients and help them to adapt their range of products as well as possible to the needs of the market. The main theme? A good-looking floor which is simple to fit thanks to the easy-to-install click systems.’
That’s ultimately what it’s all about: fitting a beautiful and solid floor in a limited time with a minimum of effort. ‘We’ve carried out comparative tests and our 5G system is fitted by a professional fitter 1.5 times faster than an alternative installation system.’

Easy installation as the main starting point
Professionals or end clients who want to fit a new floor will look initially at the design and the material used. Which design suits the interior? Which materials require the least maintenance? Which materials are the most durable over time and resistant to intensive use? These are just some of the questions raised by anyone considering fitting or renovating a floor.
‘Nevertheless, a good click system contributes just as much to the general satisfaction during the purchase of a floor. A premium click system leads to a simpler and rapid installation, but also contributes to the long-term durability of the floor.’ Välinge Innovation emphasises that message by offering solid support to producers, importers, distributors, retailers, and fitters of floors. ‘During seminars or training sessions, for instance, we clarify the aspects and usage situations of our various click systems,’ says Laetitia, who stresses that the company also organises weekly digital meetings with importers and dealers from all over the world.

A market at full speed
The flooring and click system sectors are developing at lightning speed. This is due to the growing awareness of the need for sustainability, stricter acoustic requirements, and the growing demand for waterproof floors. And so, anyone who sells click systems or click system licences has no choice but to innovate constantly and continue to respond to the changes and developing demands of the market.
‘The market is in full swing worldwide. The demand for easy-to-install floors continues to grow and both fitters and end users are increasingly aware of the benefits of a qualitative click system. However, at Välinge Innovation we’re real innovators. We pay a lot of attention to market demands and developments in trends in order to convert them in our research and development centre, which is the biggest such centre in our sector,’ Laetitia concludes.

Web site: www.valinge.se